Website design and SEO - case study
Achieving a high ranking on the search engines is like
having the best advertising bargain imaginable. Think
about it this way: of the millions of searches conducted
each day, the sites that appear at the top of the search
results essentially get free web site promotion. The resulting
visitors to those sites are more likely to purchase products
and services since they were specifically searching for
that information. Internet marketing SEO provides a very
low cost of internet advertising with a probable high
rate of return, giving you an excellent Return-on-Investment.
What is the most obvious benefit of search engine optimization?
Traffic! Below is an example of the growth in site traffic
that resulted for one of our own clients from a recent
search engine optimization campaign: (you must remember
traffic for its own sake is not good enough this has to
be relevant to the product or service driven by Key words).
As you can see above, within eight months of the SEO
campaign being implemented in August 2003, site traffic
increased by a massive 360% from 2,036 visitors to over
9,656 unique visitors in the month of March 2004. What's
even better is that all this extra site traffic is highly
targeted, having found the site by conducting a search
for keywords and phrases directly related to their service.
As a result, around 80 percent of exclusive-marbella.comīs
business is now coming from their web site - a factor
our client attributes to the impact of our search engine
optimization services:
| Website
- www.exclusive-marbella.com |
|
Search terms
|
Position in
Google
|
Position in
Yahoo
|
Position in
MSN
|
| Marbella
apartments |
#1
|
#2
|
#1
|
| Marbella
apartments for sale |
#1
|
#1
|
#1
|
| Marbella
villas for sale |
#1
|
#1
|
#1
|
| La
Trinidad Marbella |
#2
|
#4
|
#2
|
| Estate
agents Marbella |
#1
|
#2
|
#1
|
| Marbella
property |
#1
|
#2
|
#4
|
| Marbella
villas |
#2
|
#3
|
#4
|
| Please
note: We have not paid a penny for any of these rankings.
No google ad words or paid for any link exchange.
|
"I just want to take a minute to thank you for the
efforts of you and your company during these last few
months. The results of those efforts are superb..."
Tracey McLeod
www.exclusive-marbella.com
It's a well known fact that visitors that are already
qualified leads are more likely to buy your goods and
services. This is what a lot of webmasters fail to capitalize
on: how to use search engines to target their niche markets.
As you can see we can help with every aspect of your
SEO if you would you like an obligation-free quotation
for us to develop or optimize your site? Then email us
today!!
Regards,
The team at guide2marbella.com
|
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